Everything you need to know.

From the Search page, enter any address — a street address, intersection, city, or ZIP code — and choose a search radius (0.5 to 50 miles). Hit Analyze Neighborhood and results appear within seconds.

Reading the results

Each property card shows the address, a color-coded risk badge, the largest recorded hail size, the most recent storm date, and the number of storm events on record. Properties are sorted highest-risk first by default.

Map view

Click the Map tab to see every result pinned on a Google Map. Pins are color-coded by risk level — red for High, yellow for Medium, green for Low — so you can immediately see where storm damage is concentrated.

Saving leads

Click the bookmark icon on any property card to save it to your lead list. You can save individual leads or use the Save All High Risk button to capture every High-risk property in one click.

Risk scores are calculated from three factors: the largest hail size on record for that property's location, how recently the storm occurred, and the number of separate hail events. Larger, more recent hail = higher score.

NWS Hail Size Reference

Hail sizes follow the National Weather Service coin comparison scale:

The Saved Leads page is your working lead list. Every property you save from a search lands here. You can filter by risk level, search by address or owner name, and track each lead through your sales pipeline.

Lead statuses

Move leads through your pipeline by setting their status:

Notes

Each lead has a notes field. Click the notes icon on any row to add call logs, observations, or follow-up reminders. Notes auto-save.

CSV Export

Click Export CSV at the top of the Saved Leads page to download your full lead list. The export includes address, owner name, phone, email, risk level, hail size, and current status — ready to drop into any CRM or dialer.

Enrichment pulls the property owner's name, phone number, and email address from public parcel records and data providers — so you can start outreach without manual skip tracing.

To enrich a lead, click the lightning bolt icon on any row in Saved Leads. The enrichment runs in the background and fills in the owner's contact details within a few seconds.

Enrichment data comes from public records. Availability varies by county and state.

Storm Alerts watch your territory for you. Instead of checking back every day, you define the areas you work and StormLead Pro emails you the moment qualifying hail is detected — so you can be the first roofer on the phone after a storm.

Setting up a watched area

1. Go to Alerts in the navigation.
2. Enter an address or city name in the Add Watch Area form.
3. Choose a radius (5, 10, 25, or 50 miles).
4. Set your minimum hail size threshold — alerts only fire when hail meets or exceeds this size.
5. Click Add Watch Area. You can add multiple areas to cover your full territory.

How alerts work

StormLead Pro checks for new hail events every 30 minutes using Tomorrow.io weather data. When a hail event meets your radius and minimum size criteria, you receive an email with the storm details and a direct link to search that neighborhood for leads. Each unique storm event triggers at most one alert per watched area — no duplicate emails.

Email setup

Alerts are delivered via your own SMTP server. Contact your administrator to configure the outbound email settings. Once configured, alert emails arrive from your own domain — which also improves deliverability.